Meet the team
Caroline Poynton
Communications Manager

Caroline is Communications Manager at Totum, working with the marketing team to develop Totum’s research and thought leadership campaigns.
She has worked as a writer in the professional services sector for over 20 years, and particularly enjoys merging her knowledge with Totum’s considerable expertise to deliver content that engages clients and candidates, and provides genuine value to client relationships.
Prior to joining Totum, Caroline worked as an editor across several legal publications before becoming publisher focused on the commercial side of developing the group’s titles. She then set up her own freelance business focusing on corporate communications, including feature and report writing. Caroline has written for leading professional services firms, both on legal business as well as on broader geopolitical trends, covering issues as varied as the impact of Brexit to today’s cost of living crisis.
Outside of work, Caroline spends a lot of time as a taxi driver for her two sons, but loves dancing, horses, playing the piano (badly) and cooking Chinese food when she gets a chance.
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